ECTS - E-Business
E-Business (ISL407) Course Detail
| Course Name | Course Code | Season | Lecture Hours | Application Hours | Lab Hours | Credit | ECTS |
|---|---|---|---|---|---|---|---|
| E-Business | ISL407 | Area Elective | 3 | 0 | 0 | 3 | 5 |
| Pre-requisite Course(s) |
|---|
| N/A |
| Course Language | Turkish |
|---|---|
| Course Type | Elective Courses |
| Course Level | Bachelor’s Degree (First Cycle) |
| Mode of Delivery | Face To Face |
| Learning and Teaching Strategies | Lecture, Discussion. |
| Course Lecturer(s) |
|
| Course Objectives | The course introduces students to a wide range of electronic commerce issues for marketers, as a foundation for continual learning in the dynamic e-commerce environment. The basic aim of this course is, to create an idea for designing their own web pages and to provide the necessary information about using the e-commerce by following the current changes in real life. |
| Course Learning Outcomes |
The students who succeeded in this course;
|
| Course Content | Types of e-commerce, business paradigms, fundamental concepts, tools of e-commerce, types of payment, types of infrastructure such as communication, technology and payment infrastructure, current positions of Turkish companies in e-commerce and data storage technologies for e-business. |
Weekly Subjects and Releated Preparation Studies
| Week | Subjects | Preparation |
|---|---|---|
| 1 | Course Introduction; Changing face of E-Commerce | Read introductory materials on the evolution of e-commerce and its impact on business. |
| 2 | Overview Of E-Commerce | Study an article on types of e-commerce and fundamental terminology. |
| 3 | E-Commerce Market Mechanisms | Review articles on e-commerce market structures and mechanisms. |
| 4 | Retailing in E-Commerce: Products and Services | Research online retailing and the marketing of products/services. |
| 5 | Consumer Behavior, Customer Service, and Advertising | Read about consumer behavior and digital advertising. |
| 6 | Company-Centric B2B and Collaborative Commerce | Gain knowledge about B2B e-commerce models and collaborative commerce. |
| 7 | Public B2B Exchanges | Conduct case studies on public B2B platforms. |
| 8 | Midterm | Review all covered topics in preparation for the midterm exam. |
| 9 | Intrabusiness, EGovernment, C2C, ELearning | Study intrabusiness e-commerce, e-government, and e-learning. |
| 10 | Mobile Commerce | Research the rise of mobile commerce and its impact on business. |
| 11 | Law, Ethics, and Cyber Crime | Learn about legal and ethical challenges in e-commerce. |
| 12 | Payments and Order Fulfillment | Work on online payment systems and order fulfillment processes. |
| 13 | E-Strategy, Internet Communities, and Global EC | Research e-strategy development and global e-commerce. |
| 14 | Building E-Commerce Application and Infrastructure, Presentations | Learn the basics of building e-commerce infrastructure and prepare project presentations. |
| 15 | Project Presentations | Complete and practice project presentations. |
| 16 | Final Exam | Review all course topics and prepare for the final exam. |
Sources
| Course Book | 1. Erkayhan, M. (2021). E-Başla: E-Ticaret ve E-ihracat Başlangıç Rehberi, ISBN: 9786057018328 |
|---|---|
| Other Sources | 2. Yamamoto, G. T. (2020). E-Ticaret: Kavramlar, Gelişim ve Uygulamalar. ISBN: 978-6054613-64-9. |
Evaluation System
| Requirements | Number | Percentage of Grade |
|---|---|---|
| Attendance/Participation | - | - |
| Laboratory | - | - |
| Application | - | - |
| Field Work | - | - |
| Special Course Internship | - | - |
| Quizzes/Studio Critics | - | - |
| Homework Assignments | - | - |
| Presentation | - | - |
| Project | 1 | 20 |
| Report | - | - |
| Seminar | - | - |
| Midterms Exams/Midterms Jury | 1 | 40 |
| Final Exam/Final Jury | 1 | 40 |
| Toplam | 3 | 100 |
| Percentage of Semester Work | 60 |
|---|---|
| Percentage of Final Work | 40 |
| Total | 100 |
Course Category
| Core Courses | X |
|---|---|
| Major Area Courses | |
| Supportive Courses | |
| Media and Managment Skills Courses | |
| Transferable Skill Courses |
The Relation Between Course Learning Competencies and Program Qualifications
| # | Program Qualifications / Competencies | Level of Contribution | ||||
|---|---|---|---|---|---|---|
| 1 | 2 | 3 | 4 | 5 | ||
| 1 | Students can learn the basic concepts, theories and methods of political science and public administration and use them in the analysis of national and global political developments and cause-effect relationships. | |||||
| 2 | It enables one to understand how policies are created and implemented in real life at the local, national, regional and/or global level, to recognize the important institutions and actors that play a role in these processes, and to know the functioning of public administration. | |||||
| 3 | It provides a basic level of knowledge about other fields related to political science and public administration disciplines (such as international relations, sociology, psychology, cultural studies, economics, law, history, etc.) and thus provides an interdisciplinary understanding that takes into account the relationships between different areas of life and establishes connections. | |||||
| 4 | Learning the use of quantitative and/or qualitative research techniques that can be used in the field of political science and public administration, software, hardware and/or technical tools that can be useful; gaining experience in designing and executing research projects to develop their application skills in this field. | |||||
| 5 | By promoting critical analytical thinking, intellectual debate and lifelong learning, the development of the ability to act with an open mind, to avoid discrimination and to be sensitive and respectful of different points of view, thus developing skills for acting in partnership. | |||||
| 6 | To develop decision-making and initiative taking, work completion and time management competencies by understanding business ethics in public administration, politics and all related fields. | |||||
| 7 | Developing communication skills, oral and written expression, presentation techniques; learning the writing principles and procedures required to write an academic article on political science and public administration disciplines. | |||||
| 8 | The aim of the course is to master the English terminology in the disciplines of political science and public administration and to gain foreign language knowledge at a level to follow the studies written in English, so that current political developments and events in various countries can be analysed comparatively. | |||||
| 9 | To know the political history of both Turkey and the world in terms of periods, important turning points and actors, to comprehend the impact of the social-historical backgrounds of countries on current political and administrative issues. | |||||
ECTS/Workload Table
| Activities | Number | Duration (Hours) | Total Workload |
|---|---|---|---|
| Course Hours (Including Exam Week: 16 x Total Hours) | 16 | 3 | 48 |
| Laboratory | |||
| Application | |||
| Special Course Internship | |||
| Field Work | |||
| Study Hours Out of Class | 14 | 2 | 28 |
| Presentation/Seminar Prepration | |||
| Project | 1 | 14 | 14 |
| Report | |||
| Homework Assignments | |||
| Quizzes/Studio Critics | |||
| Prepration of Midterm Exams/Midterm Jury | 1 | 10 | 10 |
| Prepration of Final Exams/Final Jury | 1 | 25 | 25 |
| Total Workload | 125 | ||