International Business (MAN419) Course Detail

Course Name Course Code Season Lecture Hours Application Hours Lab Hours Credit ECTS
International Business MAN419 General Elective 3 0 0 3 5
Pre-requisite Course(s)
N/A
Course Language English
Course Type Elective Courses
Course Level Bachelor’s Degree (First Cycle)
Mode of Delivery Face To Face
Learning and Teaching Strategies Lecture, Discussion, Question and Answer.
Course Coordinator
Course Lecturer(s)
  • Prof. Dr. Mithat ÜNER
Course Assistants
Course Objectives In this course students will learn the basic concepts, approaches and developments in international business.
Course Learning Outcomes The students who succeeded in this course;
  • He/She knows that notions about international and global business
  • He/She learns about entry strategies into foreign markets of international business.
  • Learns the marketing strategies applied by international businesses.
  • He/She learns about global market segmentation and target market selection.
  • He/She knows the environmental factors of international businesses.
  • He/She has enough knowledge about international organizations affecting international business.
Course Content Instrumental concepts for understanding international business literature; globalization of markets and the internationalization of the firm; organizational participants that make international business happen; cultural environment of international business; ethics and international business; theories of international trade and investment; politic

Weekly Subjects and Releated Preparation Studies

Week Subjects Preparation
1 Intraduction to International Business
2 Historical development of International Business
3 International Trade Theories I
4 International Trade Theories II
5 Internationalization Process of International Enterprises
6 Introduction to international markets
7 International environment
8 Midterm exam
9 International Organizations
10 Socio-cultural environment in foreign markets
11 Political factors in foreign markets
12 Physical and environmental factors
13 Economic environment
14 Labor environment
15 Financial environment factors
16 Final exam

Sources

Course Book 1. Uluslararası İşletmecilik Teori ve Uygulama, Prof. Dr. Esin Can, Beta Yayınları,2015,
2. istanbul International Business; Tamer Çavuşgil, Gary Knight, John Riesenberger, 2007
3. Doing Business in Emerging Markets; Tamer Çavuşgil, Pervez N. Ghauri, Milind R. Agarwal, 2012.

Evaluation System

Requirements Number Percentage of Grade
Attendance/Participation - -
Laboratory - -
Application - -
Field Work - -
Special Course Internship - -
Quizzes/Studio Critics - -
Homework Assignments 1 10
Presentation 1 10
Project - -
Report - -
Seminar - -
Midterms Exams/Midterms Jury 1 40
Final Exam/Final Jury 1 40
Toplam 4 100
Percentage of Semester Work 60
Percentage of Final Work 40
Total 100

Course Category

Core Courses X
Major Area Courses
Supportive Courses
Media and Managment Skills Courses
Transferable Skill Courses

The Relation Between Course Learning Competencies and Program Qualifications

# Program Qualifications / Competencies Level of Contribution
1 2 3 4 5
1 Acquires sufficient knowledge in mathematics, natural sciences, and related engineering disciplines; gains the ability to use theoretical and applied knowledge in these fields in solving complex engineering problems.
2 Gains the ability to identify, define, formulate, and solve complex engineering problems; acquires the skill to select and apply appropriate analysis and modeling methods for this purpose.
3 Gains the ability to design a complex system, process, device, or product to meet specific requirements under realistic constraints and conditions, and applies modern design methods for this purpose.
4 Develops the skills to develop, select, and use modern techniques and tools necessary for the analysis and solution of complex problems encountered in industrial engineering applications; gains the ability to effectively use information technologies.
5 Gains the ability to design experiments, conduct experiments, collect data, analyze and interpret results for the investigation of complex engineering problems or discipline-specific research topics.
6 Acquires the ability to work effectively in intra-disciplinary and multidisciplinary teams, as well as individual work skills.
7 Acquires effective oral and written communication skills in Turkish; at least one foreign language proficiency; gains the ability to write effective reports, understand written reports, prepare design and production reports, make effective presentations, and give and receive clear instructions.
8 Develops awareness of the necessity of lifelong learning; gains the ability to access information, follow developments in science and technology, and continuously renew oneself.
9 Acquires the consciousness of adhering to ethical principles, and gains professional and ethical responsibility awareness. Gains knowledge about the standards used in industrial engineering applications.
10 Gains knowledge about practices in the business life such as project management, risk management, and change management. Develops awareness about entrepreneurship and innovation. Gains knowledge about sustainable development. X
11 Gains knowledge about the universal and social dimensions of the impacts of industrial engineering applications on health, environment, and safety, as well as the problems reflected in the engineering field of the era. Gains awareness of the legal consequences of engineering solutions.
12 Gains skills in the design, development, implementation, and improvement of integrated systems involving human, material, information, equipment, and energy.
13 Gains knowledge about appropriate analytical and experimental methods, as well as computational methods, for ensuring system integration.

ECTS/Workload Table

Activities Number Duration (Hours) Total Workload
Course Hours (Including Exam Week: 16 x Total Hours) 16 3 48
Laboratory
Application
Special Course Internship
Field Work
Study Hours Out of Class 14 1 14
Presentation/Seminar Prepration 1 10 10
Project
Report
Homework Assignments 1 15 15
Quizzes/Studio Critics
Prepration of Midterm Exams/Midterm Jury 1 20 20
Prepration of Final Exams/Final Jury 1 20 20
Total Workload 127