International Business (MAN419) Course Detail

Course Name Course Code Season Lecture Hours Application Hours Lab Hours Credit ECTS
International Business MAN419 General Elective 3 0 0 3 5
Pre-requisite Course(s)
N/A
Course Language English
Course Type Elective Courses
Course Level Bachelor’s Degree (First Cycle)
Mode of Delivery Face To Face
Learning and Teaching Strategies Lecture, Discussion, Question and Answer.
Course Coordinator
Course Lecturer(s)
  • Prof. Dr. Mithat ÜNER
Course Assistants
Course Objectives In this course students will learn the basic concepts, approaches and developments in international business.
Course Learning Outcomes The students who succeeded in this course;
  • He/She knows that notions about international and global business
  • He/She learns about entry strategies into foreign markets of international business.
  • Learns the marketing strategies applied by international businesses.
  • He/She learns about global market segmentation and target market selection.
  • He/She knows the environmental factors of international businesses.
  • He/She has enough knowledge about international organizations affecting international business.
Course Content Instrumental concepts for understanding international business literature; globalization of markets and the internationalization of the firm; organizational participants that make international business happen; cultural environment of international business; ethics and international business; theories of international trade and investment; politic

Weekly Subjects and Releated Preparation Studies

Week Subjects Preparation
1 Intraduction to International Business
2 Historical development of International Business
3 International Trade Theories I
4 International Trade Theories II
5 Internationalization Process of International Enterprises
6 Introduction to international markets
7 International environment
8 Midterm exam
9 International Organizations
10 Socio-cultural environment in foreign markets
11 Political factors in foreign markets
12 Physical and environmental factors
13 Economic environment
14 Labor environment
15 Financial environment factors
16 Final exam

Sources

Course Book 1. Uluslararası İşletmecilik Teori ve Uygulama, Prof. Dr. Esin Can, Beta Yayınları,2015,
2. istanbul International Business; Tamer Çavuşgil, Gary Knight, John Riesenberger, 2007
3. Doing Business in Emerging Markets; Tamer Çavuşgil, Pervez N. Ghauri, Milind R. Agarwal, 2012.

Evaluation System

Requirements Number Percentage of Grade
Attendance/Participation - -
Laboratory - -
Application - -
Field Work - -
Special Course Internship - -
Quizzes/Studio Critics - -
Homework Assignments 1 10
Presentation 1 10
Project - -
Report - -
Seminar - -
Midterms Exams/Midterms Jury 1 40
Final Exam/Final Jury 1 40
Toplam 4 100
Percentage of Semester Work 60
Percentage of Final Work 40
Total 100

Course Category

Core Courses X
Major Area Courses
Supportive Courses
Media and Managment Skills Courses
Transferable Skill Courses

The Relation Between Course Learning Competencies and Program Qualifications

# Program Qualifications / Competencies Level of Contribution
1 2 3 4 5
1 The ability to have and use theoretical and practical information in international trade and logistics
2 The ability to define problems, as well as to collect, evaluate, analyze, and interpret data, and to devise solutions, making use of the information, skills, and competencies in the field
3 The ability to perform numerical analyses and research through accessing different resources of information in the field
4 The ability to take part in intra- and interdisciplinary, or multi-cultural working groups, as well as work individually
5 The ability to communicate verbally and in writing in English, and to make use of at least 1 foreign language
6 The ability to act responsibly, and with the awareness in the issues of environmental sensitivity, sustainability, transparency, social responsibility, and ethical values
7 The ability to read, understand, and interpret the relevant legislation in the field of international trade and logistics, and to see the global, and social effects of practices
8 The ability to question and interpret the acquired interdisciplinary pieces of information within the framework of the current economic, social, and environmental conjuncture
9 The ability to stay up to date regarding the local, regional, and global changes in the international trade and logistics, and the supply chain sector; and relevant through improvements on professional competencies and backgrounds, and to devise quick and effective solutions to possible problems through an innovative approach
10 The ability to track national and international regulations in international trade and logistics, to learn logistic procedures and risk management, to use current instruments of technology and informatics, to analyze and improve processes, to devise new ideas and suggestions, to manage activities for change, and to report and document these processes
11 -

ECTS/Workload Table

Activities Number Duration (Hours) Total Workload
Course Hours (Including Exam Week: 16 x Total Hours) 16 3 48
Laboratory
Application
Special Course Internship
Field Work
Study Hours Out of Class 14 1 14
Presentation/Seminar Prepration 1 10 10
Project
Report
Homework Assignments 1 15 15
Quizzes/Studio Critics
Prepration of Midterm Exams/Midterm Jury 1 20 20
Prepration of Final Exams/Final Jury 1 20 20
Total Workload 127