ECTS - Media and Society
Media and Society (PR236) Course Detail
| Course Name | Course Code | Season | Lecture Hours | Application Hours | Lab Hours | Credit | ECTS |
|---|---|---|---|---|---|---|---|
| Media and Society | PR236 | Area Elective | 3 | 0 | 0 | 3 | 5 |
| Pre-requisite Course(s) |
|---|
| N/A |
| Course Language | English |
|---|---|
| Course Type | Elective Courses |
| Course Level | Bachelor’s Degree (First Cycle) |
| Mode of Delivery | Face To Face |
| Learning and Teaching Strategies | Lecture, Discussion, Question and Answer. |
| Course Lecturer(s) |
|
| Course Objectives | This course focuses on providing necessary knowledge about the mass communication for the students in public relations and advertising. |
| Course Learning Outcomes |
The students who succeeded in this course;
|
| Course Content | Students who take the course will learn the basic concepts of mass communication and create a perspective on public relations, advertising and international mass communication |
Weekly Subjects and Releated Preparation Studies
| Week | Subjects | Preparation |
|---|---|---|
| 1 | Orientation | |
| 2 | On the basic concepts such as mass, media, mass media and mass communication | 23-25 |
| 3 | Production, producer and product in mass media. | 41-62 |
| 4 | Development, structure and function of mass media: Books, Printing, Press | 41-62 |
| 5 | Development, structure and function of mass media: Radio | 41-62 |
| 6 | Development, structure and function of mass media: Cinema | 41-62 |
| 7 | Midterm Exam | |
| 8 | Development, structure and function of mass media: TV | 67-108 |
| 9 | Development, structure and function of mass media: Internet | 67-108 |
| 10 | Development, structure and function of public relations and advertising | 111-125 |
| 11 | Control of mass media: Freedom of the press, censorship, auto-control | 209-223 |
| 12 | Prevailing issues on media representation | 231-280 |
| 13 | Prevailing issues on media representation | 231-280 |
| 14 | International mass communication | 361-369 |
| 15 | International mass communication | 361-369 |
| 16 | Overall discussion |
Sources
| Course Book | 1. David Croteau, William Hoynes, Clayton Childress - Media/Society Technology, Industries, Content, and Users |
|---|
Evaluation System
| Requirements | Number | Percentage of Grade |
|---|---|---|
| Attendance/Participation | - | - |
| Laboratory | - | - |
| Application | - | - |
| Field Work | - | - |
| Special Course Internship | - | - |
| Quizzes/Studio Critics | - | - |
| Homework Assignments | - | - |
| Presentation | 1 | 15 |
| Project | - | - |
| Report | - | - |
| Seminar | - | - |
| Midterms Exams/Midterms Jury | 1 | 35 |
| Final Exam/Final Jury | 1 | 50 |
| Toplam | 3 | 100 |
| Percentage of Semester Work | 50 |
|---|---|
| Percentage of Final Work | 50 |
| Total | 100 |
Course Category
| Core Courses | X |
|---|---|
| Major Area Courses | |
| Supportive Courses | |
| Media and Managment Skills Courses | |
| Transferable Skill Courses |
The Relation Between Course Learning Competencies and Program Qualifications
| # | Program Qualifications / Competencies | Level of Contribution | ||||
|---|---|---|---|---|---|---|
| 1 | 2 | 3 | 4 | 5 | ||
| 1 | Acquiring the skills of understanding, explaining, and using the fundamental concepts, theory and methodology of international relations | |||||
| 2 | Having an interdisciplinary perspective that combines other related disciplines | |||||
| 3 | Having adequate knowledge about the history of international relations and being able to examine international actors, events and historical processes | |||||
| 4 | Acquiring the ability of analytical thinking, critical analysis and developing rational argument | |||||
| 5 | Acquiring the ability to make analytical interpretations about the contemporary global issues; the current and future positions of regional and international actors | |||||
| 6 | Being able to use professional English to transfer her/his knowledge about the international relations using verbal, written and visual communication methods effectively | |||||
| 7 | Understanding the importance of several topics such as professional ethics, sustainability, environmental awareness, social responsibility, cultural, social and universal values; being able to manifest and analyze the legal results of these issues | |||||
| 8 | Being able to analyze the issues by using the qualitative and quantitative research techniques of international relations | |||||
ECTS/Workload Table
| Activities | Number | Duration (Hours) | Total Workload |
|---|---|---|---|
| Course Hours (Including Exam Week: 16 x Total Hours) | 16 | 3 | 48 |
| Laboratory | |||
| Application | |||
| Special Course Internship | |||
| Field Work | |||
| Study Hours Out of Class | 14 | 1 | 14 |
| Presentation/Seminar Prepration | 1 | 15 | 15 |
| Project | |||
| Report | |||
| Homework Assignments | 1 | 10 | 10 |
| Quizzes/Studio Critics | |||
| Prepration of Midterm Exams/Midterm Jury | 1 | 15 | 15 |
| Prepration of Final Exams/Final Jury | 1 | 15 | 15 |
| Total Workload | 117 | ||